Acer Preparing to Launch $99 Tablet Soon


Acer is reportedly planning to launch its low cost 7-inch tablet in early 2013. The Iconia B1 would be an Android based gadget that would cost $99 and is expected to be similar to the Nook Color from Barnes and Noble and Amazon’s Kindle Fire. The news of Acer’s new device comes in light of similar reports of Google’s probable launch of its low cost version of the Nexus 7 tablet, which is expected in 2013.


The 7-inch tablet is expected to have a resolution of 1024 x 600 and would run on a 1.2GHz dual core processor. The company is also rumored to launch a newer, low cost version of its Intel Windows 8 tablets next year apart from the Iconia B1.

Target Market

Reports suggest that the company may be aiming the $99 gadget towards the Chinese markets to counter the popularity of low cost unbranded tablets. The reason for choosing the Chinese market is perhaps the more popularity of android tablets among the Chinese consumers in comparison to US market. Taiwanese Acer, may, in fact, not introduce it in the US, although the device awaits its approval from the Federal Communications Commission.

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