The strategy that tech giant Microsoft is planning to follow is to install double SKUs device. The spare SKU is planned to launch a next gen Xbox gadget.
What services this new Xbox set-top box will offer to its users are casual gaming along with the contemporary services which are already offered by other companies like application support as well as Video-On-Demand service.
It’s just a hypothecation the technology they are going to employ in this set-top box; it may be the latest Kinect technology or may be SmartGlass. Additionally, the hardware will also be the latest so that it can support Windows 8 in case they would like to use.
This movement just reflects the intentions of Microsoft to make Xbox a popular brand for a range of gadgets which can offer a complete entertainment package to its users despite just being a gaming console. Actually, till now, Xbox is mostly known as a gaming console only.
The underlying thinking is to build Xbox to support everything from Xbox Live, windows 8 gadgets to everything that can entertain the users.